Privacy Policy
1. About This Policy
This Privacy Policy describes how BuyFactory Direct Pty Ltd (ABN: 30 656 628 938), trading as Luxury Bedding ("we", "us", "our"), collects, uses, holds, and discloses your personal information. Our website is located at www.luxurybedding.net.au.
We are committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). By using our website or purchasing from us, you consent to the practices described in this policy.
2. What Personal Information We Collect
We may collect the following types of personal information:
- Name, email address, and phone number (when you contact us or place an order)
- Shipping and billing address
- Payment information — processed securely by Stripe; we do not store card details on our servers
- Device data, IP address, browser type, and pages visited (via cookies and analytics)
- Communications you send us by email or phone
3. How We Collect Your Information
We collect personal information when you:
- Purchase a product through our Stripe-hosted checkout
- Contact us by email or phone
- Browse our website (via cookies and analytics tools)
- Subscribe to any communications we offer
4. Why We Collect and Use Your Information
We use your personal information to:
- Process and fulfil your orders
- Communicate with you about your order, including shipping and delivery updates
- Respond to enquiries and provide customer support
- Improve our website and products
- Comply with legal and regulatory obligations
- Send you marketing communications (only with your consent; you may opt out at any time)
5. Cookies & Analytics
Our website uses cookies and similar tracking technologies to improve your browsing experience and understand how visitors use our site. We may use third-party analytics services including Google Analytics. You can disable cookies in your browser settings, though this may affect certain features of the site.
If you use Google Ads or Meta Ads retargeting, pixel and cookie technologies may be used to show you relevant advertising on other platforms. You may opt out of interest-based advertising via www.youronlinechoices.com.au.
6. Google & Meta Advertising
We may use Google Shopping, Google Ads, and Meta (Facebook/Instagram) Ads to promote our products. These platforms may use cookies, pixels, and data you have provided to those platforms to show you relevant advertisements. Our use of these platforms is governed by their respective privacy policies:
7. Disclosure of Your Information
We do not sell, rent, or trade your personal information. We may share your information with trusted third parties only as necessary to operate our business:
- Stripe Inc. — payment processing
- Shipping carriers — to fulfil and deliver your order
- Cloudflare Inc. — website hosting and security
- Google LLC — analytics and advertising
- Meta Platforms Inc. — advertising
- Government or regulatory authorities — where required by law
Some of these third parties may be located outside Australia. We take reasonable steps to ensure they handle your information in accordance with the APPs.
8. Data Security
We take reasonable steps to protect your personal information from misuse, loss, and unauthorised access. Our website uses SSL encryption (HTTPS). Payment information is processed exclusively through Stripe's PCI-DSS compliant payment system — we never see or store your full card details.
9. Accessing and Correcting Your Information
You have the right to access the personal information we hold about you and to request corrections if it is inaccurate. To make a request, please contact us at theteam@customersupport.care. We will respond within 30 days.
10. Complaints
If you believe we have breached the Australian Privacy Principles, you may lodge a complaint with us at theteam@customersupport.care. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
11. Changes to This Policy
We may update this Privacy Policy from time to time. The most current version will always be available at this URL. Your continued use of our website constitutes acceptance of any changes.
12. Contact Us
For any privacy-related enquiries:
BuyFactory Direct Pty Ltd (trading as Luxury Bedding)
Suite 200, 821 Pacific Highway, Chatswood NSW 2067, Australia
Email: theteam@customersupport.care
Phone: +66 (0) 98 391 3877